What is Softgiving?
Softgiving Inc. creates alternative, recurring donation solutions for nonprofits to help them bridge the gap to the next generation of donors. We work with nonprofits of all sizes, including some of the largest across the country. We at Softgiving are impacting communities around the world by building solutions that help organizations raise funds that support critical causes.
Marketing manager opening in Atlanta, GA looking to fill immediately.
We are looking for a driven, enthusiastic, and reliable individual that enjoys working in a collaborative team environment to join our company. You will be responsible for creating and implementing strategic, omni-channel marketing campaigns to help generate leads and grow our company. You will have the ability to leave your mark on our company by having your ideas heard and executed as you grow individually alongside the company.
Duties and Responsibilities:
Drive sales and marketing alignment by developing, executing, and optimizing programs that support strong lead generation and improve lead quality
Manage marketing automation campaigns, marketing technology stack, database health, list segmentation, and SEO and SEM efforts
Lead sales enablement by developing compelling content such as blog posts, white papers, monthly newsletters, social media content, press releases, email campaigns and more
Evaluate the impact of marketing programs in achieving objectives, including impact on volume of demo requests and sales bookings
Manage RFP process and provide support for sales team
BA, BS or MS in marketing, communications, or related field
3-5 years of B2B or B2C marketing experience
Strong knowledge of marketing automation, CRM, and other sales and marketing software programs
Demonstrated ability to execute omni-channel marketing programs; email, direct mail, and social media
Aptitude and passion for technology, software products, nonprofits, and web trends
Superior verbal and written communication skills – Copywriting experience preferred
Working knowledge of Mailchimp, Zoominfo and Adobe Creative Suite software is a plus
Ability to leave your mark on a growing startup
Opportunities for growth within the company
Unlimited office snacks
Fun team outings!
Company stock option
5-10% travel may be required to conferences and events